Nancy Green Named New CEO of Beyond Yoga

 Alright, folks, big news in the world of comfy, stretchy goodness! Beyond Yoga, that cool brand of workout and chill clothes owned by Levi Strauss & Co, dropped a bombshell on Friday. Brace yourselves – Michelle Wahler, one of the founders, is passing the CEO baton.

But guess what? They've got a powerhouse stepping into those yoga-savvy shoes. Nancy Green, a pro in the retail game and former big shot at Athleta, is taking the reins from February 1. Green and her crew over at Athleta did some serious magic, turning it into a billion-dollar wonder with the 'Power of She' vibe and a bunch of cool product innovations, even for the little ones with the Athleta Girl line.

While Green held the steering wheel, Athleta’s cash register saw a major glow-up, going from $250 million to almost a billion. And the store map? Well, it expanded from 39 to a whopping 175 shops.

Green's not new to the CEO chair; she also rocked Old Navy between 2019 and 2022, boosting it from $8 billion to $9 billion, especially in the activewear arena.

Now, beyond just being a boss, Green's been a big shot on boards for brands like Marine Layer and Allbirds. Plus, she’s got her seat at the National Retail Federation. Oh, and she's advising at the Center for Equity, Gender, and Leadership at UC Berkeley’s Haas School of Business – talk about a packed schedule!

So, here’s the headline – Green’s taking over at Beyond Yoga, and according to the press release, she’s set to usher in a new era of growth. Michelle Gass, the bigwig at LS&Co., is hyped about this, thinking Nancy’s the perfect match to lead Beyond Yoga into its next chapter.

Just a quick refresher: LS&Co. snagged Beyond Yoga in 2021, giving Levi's a comfy foot in the door of the activewear world. The brand brought in a cool $100 million in net revenue in FY22. And, hey, Beyond Yoga's store count is on the upswing, from one in Santa Monica in 2022 to a cool six now.

So, in simple terms, buckle up, yoga lovers – Beyond Yoga’s got a new captain, and she's steering this ship into the seas of success! 🧘‍♀️✨

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